Project Background:
To ensure a smooth opening and efficient operation of the new store, we have dispatched experienced store managers to provide empowerment, accelerating the store's growth and enhancing brand influence.
Customer Pain Points
① There is a lack of standardized guidelines for store functional planning and design as well as for SIS;
② Ineffective cost control;
③ Lack of core management personnel and insufficient experience in store operation and management;
④ Insufficient differentiation in products and services, resulting in inadequate competitiveness;
⑤ Customer acquisition and membership management are not yet mature, lacking effective methods for rapid customer acquisition.
Solutions
① Platform empowerment provides standardized guidelines for equipment procurement, store renovation, and staff training;
② One-on-one end-to-end training to cultivate two core reserve store managers and enhance their customer service capabilities;
③ Develop a high-performance launch strategy to drive traffic and acquire customers across all channels;
④ Event planning enhances brand influence;
⑤ Member system management to enhance core customer value.
Project Achievements
Sales soared immediately after opening, with a table occupancy rate of 96% and monthly revenue per store exceeding ¥450,000!